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Marketing outrearch extends to Brooklyn, NY festival.
July 13, 2017
By: Melissa Meisel
Clairol is reaching consumers directly in the heart of festival season to show them how Clairol products can work for different hair types and textures and unleash their color creativity. Curlfest, being held July 15, 2017 in Brooklyn, NY, is dedicated to celebrating women with natural curls. In the brand’s first appearance at the festival Clairol will bring trend-setting force Shirley Gordon, known for empowering women to use color as a form of self-expression, to share her expertise tailored t...
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